SEM is a pay-per-click (PPC) advertising strategy used to increase the visibility of your website in SERPs. As Search Engine Marketing Company, We provides the best SEM services for every business.
We Work Professionally to Increase your Business Reach
89% of the traffic that is generated by search ads is inorganic Searches. The reason for this is Search Engine Marketing. As you know Search Engine Marketing is a short-term effective process and the fact that today every business choose search engine marketing company for better traffic, reach, engagement, conversion. And as per the google report, Around 65% of people click on Google ads when they are looking to buy an item online. Search engine marketing (SEM) , especially Google Ads, is a popular digital marketing strategy used to increase the visibility, Engagement & Conversion of your website in search engine results pages.
SEM in digital marketing plays a key role. PPC marketing refers to controlling the capabilities of the internet search engines to improve the online presence of the business. It contains the use of paid sources to get the maximum number of users to visit your site. A reliable marketing tool, SEM serves as a quick, simple, and cost-effective solution to get a constant flow of traffic on your website. It is the perfect method if the business is not getting enough traffic organically, with the use of conventional SEO techniques alone. With SEM, the search engine optimization techniques are used in combination with paid advertising techniques to get speedy and effective results for the business.
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Our SEM experts utilize advanced keyword research tools to identify high-performing search terms and exclude negative keywords from your list that are not an effective use of your Search Engine Advertising budget.
Once we get the targeted keywords, our SEM experts create text-based ads to display on the search results page and optimized landing pages. The goal is to get your target audience’s initial search intention and move them to the bottom of your sales funnel.
This phase is very crucial in getting the effectiveness of your search engine marketing strategy. Our SEM Expert runs a lead-tracking report to see if the search engine in use supports conversion tracking. If it does, we double-check the codes to assure they are properly integrated on your landing pages.
Now we are ready to run the ads Campaigns, well-designed landing pages, and a strong search engine marketing strategy. Our SEM agency manages your campaign settings, such as locations, networks, languages, and devices, to determine how your ads will run.
We track and evaluate your Ads as well as key performance indicators, including click-through rate (CTR), Quality Score, search impression share, and cost per conversion. The analytics results give us the proper report to optimize your next SEM Ads campaigns for higher conversions.
We at Daira Technologies offer Search Engine Marketing services that help clients to boost their brand visibility.
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